ABOUT
THE PROJECT.
B!– FASHION Editorial Photography
for Tanzschule Familie Bothe
The project B!– FASHION showcases a series of editorial photographs created for the official shop of Tanzschule Familie Bothe. The visual concept was designed to capture the dynamic spirit of dance while translating it into a fashion-oriented brand aesthetic.
Kathy Kakiga developed a creative direction that merges editorial photography, branding, and visual storytelling. The imagery highlights the elegance and energy of movement while positioning the shop’s collection within a lifestyle context that resonates with both dancers and fashion-conscious audiences.
Through careful attention to composition, light, and mood, Kathy crafted visuals that go beyond product presentation. The editorial approach emphasizes identity, style, and atmosphere — transforming the shop’s offerings into a cohesive brand narrative.
This project reflects Kathy’s strength in combining art direction, integrated design, and photography to create impactful visual worlds that connect products with people on an emotional and aspirational level.
#Photography #Editorial #Fashion
HELLO! 